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The ULTIMATE Beauty Guide (with Images)

A comprehensive PDF guide to modern day makeup, how to choose your products and the tools to go with them!

Have you ever walked into Sephora or Ulta and walked straight back out empty handed because you simply don't know what to buy? Or you head to the department store and the lady at the beauty counter matched your skin "perfect" in store and then you go outside only to find you have an orange face? Well, you are not alone. It's time to abandon overwhelm once and for all and walk confidently into stores to create your perfect makeup bag.

After 13+ years in the beauty industry, I realized I was getting asked the same questions over and over again. No one knew what to buy and the market is completely oversaturated with too many brands claiming to be the best. But how do you know what you are buying is actually the best? Or that you are buying something that will work with your skin? The truth is, you don't. Unless you spend over a decade investing in make up and finding products that work like I have done.

For years and years I have not only done hair and make up for events, but I have guided many women in a direction of product selections to help them feel more put together, have more self confidence and feel less overwhelmed by all the beauty products that are out on the market.

I want this guide to be a tool of empowerment for you. A resource that you can read through and trust that I have already done the work for you by researching, buying product and testing them out to see what has worked and been successful for all types of faces.

This book is for my fellow moms. Those ones who rock the top knot and yoga pants day in and day out. Let me tell you something - wash your face, put some make up on it and throw some cute clothes on. You will feel THAT much better. This book is for my fellow lady entrepreneurs. Walk into your meetings more confident with a face that matches your drive. This book is for my ladies who just don't know the first thing about concealer or where it goes. Take this book and feel empowered to invest in yourself.

What does The Beauty Guide include?

Product Recommendations for all make up categories (Foundation, Concealer, Bronzer, Blush, etc)

Product Application Tips+ Tricks

Corrections to Common Mistakes

Eyebrow Shaping 101

How to choose your Make Up Brushes

Foundation Brush Comparison

Beauty Blender 101

Product Application Order

and more!




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This book is a collection of knowledge gathered by Jaime’s personal experience in the beauty industry. These are products that she recommends, that she has used personally on herself and on clients and products that she has not been paid to advertise. None of these companies have contacted Jaime to advertise these products. Some of the links included in this E-Book, in videos and on the blog are affiliate links. Jaime does get a portion of the revenue generated from sales through that specific link in order to cover business costs and expenses. There is no guarantee that all of these products will work for every single person. There is no guarantee that these products will work for you as Jaime claims they have worked for her or her clients. There is no guarantee that any person will or won’t get a reaction from any of these products. Jaime does not and will not accept any liability for any issues that arise from using any of these products. All products + application techniques are to be used at your own risk.

No part of this eBook may be reproduced or transmitted in any form or by any means, electronic or mechanical, including printing for the intent of sharing it with those who have not purchased the eBook themselves, photocopying, recording or by any information storage and retrieval system, without written permission from the author. The information provided within this eBook is for general informational purposes only. While we try to keep the information up-to-date and correct, there are no representations or warranties, express or implied, about the completeness, accuracy, reliability, suitability or availability with respect to the information, products, services, or related graphics contained in this eBook for any purpose. Any use of this information is at your own risk.

Your Instructor


Jaime McLaughlin
Jaime McLaughlin